About Uniqelle
Brand-Voiced Cosmetic Bags: Your Story, Stitched into Every Bag
Two Sisters’ 10-Year Journey in the Pearl River Delta The Spark That Started It All
About UniqElle In 2014, as a buyer for a bags & cases company, I (Kelly, the elder sister) heard brand owners lament, ‘Our makeup is art, but the bags feel like plastic sacks.’
That same year, my younger sister, Cherie, inspected 3,000 returned cosmetic bags—custom-made for a French client, yet failing due to peeling linings. During that sleepless night, she realized: ‘These bags shouldn’t be mere containers. They must carry a brand’s soul and the customer’s unboxing joy in every stitch.’
We founded our venture in Zhongshan that summer. Auditing 1,270 factories with an eye for both quality and storytelling, selecting 80 of them, helping beauty brands in 30+ countries ‘speak through their cosmetic bags’ —we’re proudest of this: we don’t just make bags. We give your brand one more reason to win customers, turning each bag into a tool for repeat buys and reputation spread. After all, your brand’s success is what makes our story matter.
Our mission: To be partners who understand beauty brands, not just suppliers of ‘quality’ bags about—sensing whether your brand whispers
playful sweetness or natural minimalism; knowing if customers expect a makeup pouch or a vanity organizer.
Why Choose Us
Precision Solutions for Beauty Brands
1. Small Batch, Big Impact
While factories reject small orders, we bundle them across brands—cutting ‘small-batch premiums’ by 15%. Even 500 units feature custom hardware or exclusive prints. By aggregating fabric demand, we secure bulk pricing 8~10% below factory rates, freeing budget for elevated design. Why it matters: A thoughtfully crafted cosmetic bag is your mobile billboard—a ‘brochure’ customers carry everywhere
2. Full-Spectrum Customization Ecosystem
From Sketch to Shelf-Ready Sample
Material & Color Freedom: Source genuine leather or rPET fabric—match Pantone codes within 0.5 delta E accuracy.
Hardware & Logo Engineering: Create signature clasps (e.g., magnetic orchid-shaped closures for an Asian botanicals brand).
7-Day Proto Agility: Convert mood boards to physical samples in 7 days (industry avg.: 14+ days), with 3 revision cycles guaranteeing brand alignment.
3. Trend-Driven Design Intelligence
Proactive Innovation for Market Leadership
- Competitive Benchmarking: Monthly reports dissect top-selling luxury/fast-beauty launches—tracking shapes (e.g., asymmetric cloud clutches), materials (chitosan-based bioplastics), and functions (UV-sanitizing compartments).
- Seasonal Trend Kits: Quarterly CAD libraries feature Milan fabric-fair exclusives (e.g., SS25 ‘Desert Mineral’ jacquards) pre-compliant with EU/EPA regulations.
- 10+ New Designs Monthly: Launch kits like ‘Refillable Silicone Pouches’ for skincare refill programs—driving 31% YOY growth for clients adopting our catalogs
4. Rush Order Excellence: Capturing Lightning-Fast Trends
Speed as a Competitive Weapon
When a TikTok-viral blush sold out in 72 hours, we delivered 1,200 embroidered bags in 9 days (30% faster than industry standard) by:
Pre-stocking trend-responsive fabrics (e.g., recycled holographic PVC for ‘Y2K revival’ collections).
Deploying modular production lines across 3 specialized factories for parallel processing.
Outcome: The collab sold out in 2 hours, with 68% of buyers citing the bag as the ‘deciding factor’
5. Beyond Durability: Weaving Brand Ethos
Quality as a Storytelling Vehicle
Every stitch (7~8.5 per inch) and fabric choice reflects your brand‘’s DNA:
Organic or Anti-allergic Beauty Brands: GOTS-certified organic cotton with plant-based dyes—even thread cores are compostable, mirroring zero-waste pledges.
Gen-Z Makeup Lines: Anti-fog mirror panels (GB/T 4745 waterproof-tested) detach for selfies, turning touch-ups into viral moments.
Our QC checklist includes ‘Does this velvet hue match your Limited Edition Lipstick #03?’and ‘Will this silhouette inspire vanity display?’—ensuring bags become permanent brand ambassadors. A recent client saw 43% repeat purchases attributed to bag design cohesion
6. Global Compliance, Local Desire
Beyond Certificates to Cultural Resonance
We pre-load certifications (OEKO-TEX®, REACH, GRS 4.0), but go further with embedded regional intelligence:
EU Luxury Markets: Subtle metallic foiling and structured silhouettes align with minimalist aesthetics.
SEA/MEA Markets: Bold color-blocking and extendable straps cater to vibrant, on-the-go lifestyles.
A French perfume brand’s Middle Eastern launch saw 92% local approval for bags integrating traditional motif embroidery with leak-proof tech
BSCI
INTERTEC
ATC
SGS
SUPPLY CHAIN CAPABILITY
Auditing 1,270 factories with an eye for both quality and storytelling, selecting 80 of them,
helping beauty brands in 30+ countries ‘speak through their cosmetic bags.’
Material preparation
Material Cutting
sample creation
bulk production
Material preparation
quality inspection
product packing
cargo warehouse
KEY MEMBERS
About Our leadership team are all industry elites,
with a strong sense of responsibility, strong execution, and a result-oriented approach.
KELLY
Co-founder
Major in Product Development
cherie
Co-founder
Major in Supply-Chain Management
Helen
Sales Director
Major in Sales Management
Henry
Graphic Designer
Major in Trends Insights and Design
leo
Chief Pattern Maker
CATHY
Procurement Manager
BETTY
QC Manager
monica
Logistic Manager
